Overview

Exhibitor Experience

Premium Opportunities

Welcome Reception

Important Dates

FAQ

CURATED • INVITATION-ONLY • ENGINEERING-FOCUSED

2026 FORD INTERIOR INNOVATION EXPO

Where Innovation Meets Engineering

A two-day innovation experience bringing selected suppliers together with Ford engineers and leaders to showcase technologies, materials and solutions shaping the future of vehicle interiors.

October 21–22, 2026

Ford World Headquarters
Room 1E012 • Dearborn, Michigan

Participation is limited to suppliers selected and approved by Ford Motor Company.

Presented by Ford Motor Company

Executive Producer: Show Ready Technologies

Put Your Innovation in Front of the People Who Matter.

The 2026 Ford Interior Innovation Expo creates a focused environment for selected suppliers to connect directly with Ford engineers and leaders responsible for the future of interior systems.

Showcase your latest technologies, materials and engineering solutions. Engage in meaningful technical conversations. Explore opportunities for collaboration—all within a curated, engineering-focused experience at Ford World Headquarters.

Showcase

Present relevant innovations and emerging technologies directly to Ford.

Connect

Engage with Ford engineers, managers and decision-makers in a focused environment.

Collaborate

Start meaningful conversations around technologies and solutions that could help shape the future of vehicle interiors.

YOUR EXHIBITOR EXPERIENCE

Your Innovation. Show Ready.

We’ve designed a professional, turnkey exhibit environment so your team can focus on what matters most—showcasing your innovations and engaging with Ford engineers and leaders.

Additional tickets, lunches, equipment, advertising, sponsorships and other premium opportunities may be purchased separately.

STANDARD EXHIBITOR PACKAGE

$8,995

Standard Exhibitor Package

$8,995

Your exhibitor experience includes:

YOUR EXHIBIT

  • One 10′ × 10′ exhibit space on the Innovation Expo Floor
  • One 10-foot curved exhibit booth
  • Custom 10-foot booth graphic featuring your company branding
  • One 6-foot banquet table with custom company-logo table runner
  • Two folding chairs
  • Standard electrical service with power strip

YOUR TEAM

  • Two exhibitor admission tickets per event day
  • Two boxed lunches for each day of the Expo

YOUR VISIBILITY

  • Company Profile in the printed and digital Interior Innovation Expo Program Book

Take Your Presence Further.

Premium Opportunities

Extend your company’s visibility and create additional opportunities to engage with Ford throughout the 2026 Interior Innovation Expo.

Innovation Briefings

 Go deeper with Ford.

Apply for a limited, private one-hour session to present a specific technology, product or engineering solution directly to Ford engineers and managers.

Program Book Visibility

Extend your presence beyond the Expo Floor.

Enhance your included company profile with premium advertising and visibility opportunities in the printed and digital Interior Innovation Expo Program Book.

Featured Exhibitor Spotlight

Put your innovation in the spotlight.

Showcase your company through an exhibitor-provided (subject to approval) :30 video featured at select times throughout the two-day Expo, creating additional visibility beyond your exhibit space.

Production taping and editing services are available. Contact Show Ready for a quote. 

Sponsorship Opportunities

Elevate your presence.

Select sponsorship opportunities provide additional brand visibility and recognition throughout the Expo experience, including the Evening Welcome Reception.

Connect Before The Expo Begins

Evening Welcome Reception

Tuesday, October 20, 2026

Begin the 2026 Ford Interior Innovation Expo with an evening designed for conversation, connection and relationship-building.

The Evening Welcome Reception brings participating suppliers and Ford representatives together in a relaxed setting before the Innovation Expo opens the following morning.

Location

To be announced

Admission

Advance ticket purchase required.

SPONSORSHIP OPPORTUNITY

Make Your Company Part of the Welcome.

A limited number of Welcome Reception Presenting Sponsorships provide enhanced company visibility and recognition surrounding this opening event.

Important Dates

Plan Your Expo Experience.

A simple look at the key dates surrounding the 2026 Ford Interior Innovation Expo.

Download a PDF of important deadlines.

October 20

  • Exhibitor Move-In & Setup
    Prepare your exhibit space for the opening of the Expo.
  • Evening Welcome Reception
    Connect with participating suppliers and Ford representatives before the Expo begins.

October 21

  • Innovation Expo — Day One
    The 2026 Ford Interior Innovation Expo opens at Ford World Headquarters.

October 22

  • Innovation Expo — Day Two
    The Innovation Expo continues through its second and final day.

  • Exhibitor Move-Out
    Exhibitor move-out begins following the conclusion of the Expo.

Frequently Asked Questions

Who may participate in the 2026 Ford Interior Innovation Expo?

Participation is limited to suppliers selected and approved by Ford Motor Company. The Expo is a curated, invitation-only event.

What is included with my exhibitor package?

The $8,995 Standard Exhibitor Package includes a turnkey 10′ × 10′ exhibit environment, custom booth graphic, furnishings, standard electrical service with power strip, access to guest Wi-Fi, two exhibitor admission tickets per event day, four boxed lunches, and a Half-Page Company Profile in the printed and digital Program Book.

Can different representatives attend on each Expo day?

Yes. Your two included admission tickets are assigned separately for October 21 and October 22, allowing your company to designate different representatives for each day. Advance registration required.

Can I purchase additional admission tickets and lunches?

Yes. Additional Expo admission tickets and boxed lunches may be purchased in advance. Attendee names and any dietary restrictions or allergies must be provided for the applicable event day.

Can I bring additional equipment or displays?

Yes, subject to advance review and approval. Additional displays, demonstrations, structures, equipment and special electrical requirements must be submitted to Show Ready Technologies in advance.

What is a Ford Innovation Briefing?

Innovation Briefings are limited, private one-hour sessions that provide selected exhibitors an opportunity to present a specific technology, product, concept or engineering solution to Ford engineers and managers. Applications are reviewed by Ford, and submission does not guarantee selection.

Is the Evening Welcome Reception included with my exhibitor package?

No. Admission to the October 20 Evening Welcome Reception is available separately and must be purchased in advance.

Where will I find artwork specifications, shipping instructions and other exhibitor information?

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Still have a question?

Ready to join us?

Bring Your Innovation to Ford.

Your company has been selected to participate in a curated, engineering-focused experience designed to bring innovative suppliers and Ford teams together.

We look forward to welcoming you to the 2026 Ford Interior Innovation Expo.

October 21–22, 2026

Ford World Headquarters

Dearborn, Michigan

Participation is limited to suppliers selected and approved by Ford Motor Company.

2026 Ford Interior Innovation Expo

Ford logo

Presented by

Ford Motor Company

Show Ready Technologies

Executive Producer

Show Ready Technologies

Powered by InnoX™

Innovation Expo Management System™